A purpose-driven entrepreneur reflects on their unique experiences in life and channel that into a business that makes an impact in a way they uniquely can. They are clear on who they want to serve and align everything in their business to affect change. Being a purpose-driven entrepreneur adds impact & quality to everything you do. […]
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Building a realistic branding budget for small businesses requires a few upfront decisions. Outsourcing branding design and marketing can save you a lot of time and headache, and result in a stunning brand that converts clients. As you approach the decision to professionally brand your business, use this branding budget template to help you get started.
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Using storytelling in marketing is a key way to easily connect with your clients. Stories leave an impression that’s hard to forget and make marketing less of a sale, and more of a conversation (while still resulting in the sales you need). How to use storytelling in marketing Before you can put your story to
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